About

Jenny Ni is an independent fashion designer whose brand Design by JN offers bespoke ready-to-wear and couture pieces along with her more experimental brand, Projection216, which is inspired by selected creative collaborations in the visual arts and music scenes. From the early days of founding her couture label Design by JN and her own boutique in Shanghai in 2003, to working as a costume designer from her studio in London, Jenny Ni’s artistry takes inspiration from theatre, performance art and the underground music scenes. Her aim isn’t just to create beautiful garments, but to encourage a dialogue with the wearer of her clothes so to create garments akin to living artworks. If you’re looking for ready-to-wear or couture bespoke pieces, please check Design by JN. For tailored experimental performance pieces under the Projection216 label, book an appointment at: projection216@gmail.com

Email: projection216@gmail.com